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Lulu - Fragrance Profile

When going through the fragrance selection and development process, this one actually surprised me. Usually a huge fan of sweet, heady, oriental fragrances I was taken aback by how much I loved this scent even though it was incredibly fresh and floral. It has a real verdant quality and the Moroccan mint overtones add a hint of sophistication as well as a suggestion of the exotic.

My ‘Lulu’ artwork is based on an old hollywood image of the silent movie star Louise Brooks - the instigator of the ‘bob’ haircut and arguably the original “flapper girl”.

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The fragrance inspired from this artwork reflects the luxuriant rose background and cool tone, together with the wonderful air of sophistication exuding from that 1920s/30s glamour.


TOP NOTES: Orange, Freesia, Green Leaf, Mint

MIDDLE NOTES: Tuberose, Peony, Lily, Spices

BASE NOTES: Musk, Vanilla, Vetiver, Amber, Wood

"I never gave anything away without wishing I had kept it; nor kept it without wishing I had given it away."

- Louise Brooks

It is a beautiful bouquet of blossoming freesia and tuberose, with a wonderfully airy accent of leafy mint. I can think of no better way to describe it other than how I imagine Nick Caraway’s flower-filled cottage to smell in that scene from Baz Luhrman’s Great Gatsby…

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Honestly the scent will have you sitting right in the middle of that room - together with the mysterious millionaire amongst a plethora of lavish floral adornments, listening to the misty backdrop of pouring rain outside the window.

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